“Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is written by Madelyn Mills, director of marketing platforms and analytics at Providence ...
Confluent's Tim Graczewski on what enterprises can learn from startups - solving problems before fixing architecture, ...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jonathan Cohen, principal brand analyst at ...
The role of the data analyst has evolved. At one point the data analyst’s job was pretty straightforward: Give the business data. From there, data analysts were told to present the findings in a ...
"If these companies want quality data, then they should offer quality contracts." The post AI Companies Are Learning an ...
Data center moratoriums would be easy to read as fear of technology or hostility to business. That reading is wrong, and it ...