When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...
When a buyer who is in the market for a product or service has narrowed their choices down to a handful of options, being able to deliver a well-conceived and well-designed case study that speaks to ...
Consulting firm Partners in Performance asks candidates to solve multiple case studies during a recruitment process designed to test how well applicants can solve business problems and do maths ...