This mistrust is a multi-headed monster. The skepticism comes from a lack of understanding or negative experience with life insurance. And why not? The insurance industry is full of products that, ...

It’s the most difficult common objection to overcome for most life insurance agents, especially those who are new or part-time to the business. It might even be worse than “I’m not interested.” At ...

A growing number of younger Canadians are buying life insurance coverage online as the novel coronavirus pandemic spurs worries about economic uncertainty and puts a spotlight on potential health ...

Twenty-two million Canadians have life insurance, according to a 2022 report from the Canadian Life and Health Insurance Association (CLHIA). The biggest reasons why we buy life insurance? To ensure ...