Each tutorial and makeover tells a story, from the subtle shifts that spark confidence to the bold changes that can redefine ...

Want makeup that will "give you the upper hand in defeating your male enemies"? Well check out this witty tutorial that not only does a darn fine job of demonstrating killer makeup, but reasserts ...

Aside from all the candy, the best part about Halloween is dressing up. And that often means getting glam. Want to really make a splash this Halloween? Dive into the holiday spirit with this elaborate ...

This year, in addition to your Halloween costume social media shots, you may be doing the video chat party rounds. Your waist-up looks require extra attention! Kyne Santos, aka onlinekyne, and Julia ...

The Super Bowl is looming on the horizon, and as a person whose roommate and best friend are both diehard Denver Broncos fans, I've been anticipating the big game for weeks. In today's "weird news I ...

Beauty is currency and can enhance one’s social capital — and the way we consume digital beauty content constantly evolves and changes. It seems like TikTok is largely the platform of choice for ...

Halloween is upon us and most of us are excitedly planning our costumes and makeup. But for the less organised among us, a simple cat Halloween makeup tutorial might just save the day. Although ...

A West Midlands gran has found unlikely fame as ‘Britain's oldest influencer’ aged 103, after becoming an online sensation with her viral make-up tutorials on TikTok. Joan Partridge still 'puts on her ...