OpenTable’s new Gold Tables feature points to a broader shift in loyalty strategy. The next generation of loyalty is not ...

Steakhouse fans will appreciate this free loyalty program! When you sign up, you’ll automatically be eligible to enjoy a Free Bloomin’ Onion on your next visit and a free birthday dessert on your ...

The restaurant-reservation service company’s new experiential benefit may help it move beyond transactional benefits.

Fast-food rewards programs have become a heated topic online lately, mostly because it seems like they've all gone downhill. Between apps requiring a calculator to understand the points system and ...

Even though we keep hearing whispers that “the loyalty program is dead,” there were plenty of rewards revamps, launches, pilots, and updates for both national and regional restaurant chains in 2025.

Acquisition costs dollars. Retention costs pennies. In the restaurant business, our sales funnel is cyclical because we become profitable when we can get our guests to come back. That's why we lean ...

Gen Z isn't just signing up for restaurant loyalty programs. They're raising the bar for how those programs have to work. By 2024, nearly half of all new loyalty program signups came from Gen Z as the ...

Add Yahoo as a preferred source to see more of our stories on Google. Restaurant rewards programs are everywhere, but a lot of them aren't all that great. You rack up visits, wait for a surprise ...