Editor’s Note: This post was originally published on Seattle 2.0, and imported to GeekWire as part of our acquisition of Seattle 2.0 and its archival content. For more background, see this post. By ...

Looking to scale your content production? Then you'll need guidelines to keep your content consistently on-brand. Learn how to create a style guide here. You’re ready to publish a white paper, but a ...

Your brand needs a style guide to ensure that everyone who posts on your social media platforms speaks in one voice and tone. A social media style guide will help ensure your audiences recognize your ...

If your brand is like most, you create various types of content across multiple channels. You might even have more than one creator on your content marketing team. How do you ensure the content you ...

The Bucknell Style Guide is the official reference document for anyone writing internal messages for the campus community or external communications on behalf of the University. Its basis is the ...

The early style guides came in the form of manuscripts and books, mainly out of academia and journalism. They were made for print, in print. Left, Associated Press, 1998. Right, University of Chicago, ...

Every publication worth reading has a style guide: a list of rules that guides the content creation process and ensures correctness and consistency. What many people don’t realize is that style guides ...

Here is a short list of our style preferences. Adhering to these guidelines will cut down on the back and forth with your editor and will speed up the publishing process. For a more in-depth look at ...