Seven years ago, as publishers were using header bidding to level the online auction with Google, Prebid was a bit of open-source header-bidding code developed by AppNexus. Fast-forward to today, and ...
The Transit Tech Lab in New York City has opened the application period for its fifth technology challenge to focus on areas like operational efficiency and human capital. The Transit Tech Lab is a ...
The Transit Tech Lab, a joint initiative of the New York Metropolitan Transportation Authority (MTA) and the Partnership Fund for New York City, has released the proof-of-concept results for its three ...
The IAB Tech Lab PAIR ad solution is based on Google’s PAIR protocol and IAB Tech Lab’s privacy enhancing work When you purchase through links on our site, we may earn an affiliate commission. Here’s ...
NEW YORK—As more live events move to streaming and streaming platforms work to boost their ad revenue, the digital advertising tech standards-setting body, IAB Tech Lab has released its Live Event Ad ...
Digital publishers are in a losing battle against Big Tech and AI for traffic and ad revenue. But the IAB Tech Lab has a plan to swing the momentum back in pubs’ favor. On Tuesday, the Tech Lab ...
Tools to measure passenger load on trains and buses, or catch fare evaders, are the kinds of technology the Transit Tech Lab in New York City is looking for in its next competition. For the seventh ...
With the ever-changing tech landscape, having hands-on experience is more valuable than ever. While textbooks, YouTube videos, and online courses provide a solid foundation, nothing beats the ...
Marines direct junior high school-aged student from Camp Pendleton and local area schools in a quadcopter competition at the Marine Corps Tactical Systems Support Activity Command Center's 2019 ...
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