MarTech on MSN

Open source made MMM cheaper, not easier

Free tools have lowered the cost of marketing mix modeling, but data quality and human expertise remain the biggest barriers ...

The 10 Greatest Fantasy and Adventure Movies of All Time, Ranked

From How to Train Your Dragon to Princess Mononoke, these are the greatest movies that combine the wonder of fantasy with the ...

The Chatbot That Foretold Why People Share Secrets With ChatGPT

In the 1960s an MIT professor named Joseph Weizenbaum created a chatbot called ELIZA. The conversations people had with it set precedents for the chatbots to come.
Decrypt

Claude's Personality Changes Depending on the Model—And the Language You Speak

According to new Anthropic research, Claude consistently expresses different values across models and languages.
InfoQ

Google's Genkit Ships Agents API with Detached Turns and Human-in-the-Loop for TypeScript and Go

Google released the Genkit Agents API in preview for TypeScript and Go. The open-source framework packages message history, ...
IEEE Spectrum on MSNOpinion

How I turned AI to the dark side

It only took a little prompting to hijack the biggest AI models ...